Introducing the Service-Led Growth Group on LinkedIn
The Service-Led Growth Group on LinkedIn is a virtual place to meet, interact and share ideas respectfully with each other on SLG.
Service-led growth is an approach to growing resilient, adaptive and sustainable companies. Based on a growth flywheel that is kicked off with services that lead to subscriptions, data is gathered to generate insights that lead to new services. It is an alternative to product-led growth (PLG) that is less dependent on external financing.
The service-led growth flywheel works as follows: The initial engagement is a professional service that builds understanding and trust between the parties. The services are delivered through a software platform, service-led growth is every bit as reliant on software and user experience as product-led growth.
Build from professional services
Support software
Introduce a new technology
Integrate a mature technology
For further reading on the four paths to Service-Led Growth
“Fall in love with the problem (and the people who have the problem) not the solution.”
Service-led growth gives companies a new model to drive high profit and predictable revenues. If the problem you are solving requires human contact with your customers, long-term relationships, and can be delivered through software that gathers data and leads to insights, consider a service-led growth model.
Service-led growth is the best growth model for solutions solving complex problems in a scalable way.
Four paths to Service-Led Growth
Pricing for Service-Led Growth
Product-Led or Service-Led Growth: Which is a Better Fit for Your Business?
How to test if your Service-Led Growth flywheel is spinning
The Service-Led Growth checklist
Service-Led Growth is habit forming
Is Service-Led Growth relevant to manufacturers?
Metrics for Service-Led Growth
Introducing the LinkedIn Service-Led Growth Group (this post)